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Gilt Groupe Launches Gilt Fuse for Women: Who Will Shop There?

Wednesday, August 12th, 2009 | Hot Happenings, Product Launches, Sales, Stores | 1 Comment

Meilily Hot Happenings & Launch News! Gilt Fuse

Screenshot Gilt Fuse Homepage

Screenshot Gilt Fuse Homepage

Gilt Groupe describes their newly launched Gilt Fuse venture as “a great new way to mix and match today’s most-wanted labels with tomorrow’s hottest emerging brands at prices that are impossible to resist.”

The new Gilt Fuse online shop appears to be a women-only more edited version of the original members-only Gilt that also adds in some emerging new designers at a lower price point.

As a concept, it’s great the Gilt Groupe can target that lower price point, but in execution the jury is still out on how clear the Gilt Fuse concept comes through. As of this moment, I am left wondering if Gilt Fuse is going to target a much younger female audience, or › Continue reading

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Limited Time Only: Invitation Codes to Member-Only Online Designer Sales with Bonus Credits!

Friday, November 28th, 2008 | General, Lingerie, Sales, Skincare, Stores | 1 Comment

The latest development in online shopping is member-only websites selling designer products at large discounts. These member-only shopping sites, such as Gilt.com and Hautelook.com, notify their members of the online sales on a per-designer basis, but there’s a catch: each online sale only lasts for a limited time before “closing.”

These member-only sites work largely on the basis of generating urgency and feelings of exclusivity, and certain products sell out quite quickly. Unfortunately, sites such as HauteLook.com often do not ship products until well after the end of the sales period, so shoppers may have to give up some shipping speed in exchange for prices that are usually 50-70% off retail.

Here are some limited time only invitation codes provided by InStyle Magazine:
Hautelook.com code: “instyle” (membership plus $20 off first purchase) until December 1, 2008.
Gilt Groupe invite: go to http://www.gilt.com/whatsnow (membership plus $10 off first order) until November 31, 2008.

[While these offers have ended, you can still use this Gilt Groupe invitation link from Meilily to join Gilt and start shopping designer sales!)

So, in the name of research, I used these invitation codes from the November 2008 issue of InStyle magazine and signed up › Continue reading

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